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Issue #4

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 The FREE Womens Ministry e-Newsletter
...your source for women's ministry news,
events, resources and people

Issue #4 Thursday, December 31, 1998
http://www.womensministry.net
ideas@womensministry.net
fax: 417-888-2095

IN THIS ISSUE
1. From the Publishers
2. wm Tip: Publicity, Part 3 of 3
3. For Speakers: An Illustration about…
4. wm Highlight: Hearts at Home
5. Upcoming wm Events
6. Easy to Read Format??
7. Subscribe/Unsubscribe Information

FROM THE PUBLISHERS
We hope you had a wonderful time celebrating the
birth of our Savior. Due to the holidays, there wasn't
an issue last week. Send us your news, and keep
telling your friends to sign up for our Newsletter at
WomensMinistry.Net - THE source for women=s
ministry news, events, resources and people.
Jennifer and Philip Rothschild, Publishers
publisher@womensministry.net

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Have you e-mailed a friend about our FREE
e-mail Newsletter?
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wm TIP: PUBLICITY
Tisha has already discussed three of the four
elements to consider when creating CONTRAST in
your publicity material.  In Issue 1 and 2, she
encouraged us to use color, space, and size
effectively. Now she tell us the importance of using
the right type (or fonts) to create CONTRAST.

A general rule of thumb is to never use more than
two typefaces on a page. Of course, there are
exceptions. But be reminded that too many different
kinds of fonts will cause your reader to become
bored, frustrated, and tired. Stick to the basics by
finding a couple of typefaces that have good
CONTRAST when used together, and then stick
with them throughout the entire publication.
Contrast in type entails finding two (or more, if you
have to) typefaces that have dissimilar structure,
weight, and style. The two most commonly used
typefaces that have contrast are Times and Arial.
Times is a described as a serif font (each letter has
fine finishing stroke at the top and bottom), whereas
Arial is a san serif (no finishing stroke). See my
samples at
www.womensministry.net/fontsamples.htm .
Use one for the headline and the other for the
paragraph. You'll be amazed at how professional
your publications can look! Two more things. First,
be careful when using decorative typefaces and
scripts. Note that they are hard to read and should
only be used sparingly. Second, NEVER set a
headline, or any type for that matter, in a script as
ALL CAPS. ALL CAPS are also harder to read. See
my samples at the link above.  Until next time.
Tisha.

Tisha Crews works as a freelance graphic designer
and as a digital prepress technician in Tallahassee,
Florida. She lives with her fabulously large dog and
enjoys reading and surfing the web in her spare time.
If you would like information on her design services,
publication advice, or just to chat, please call her at
850.942.2121, or email: aftermath@nettally.com

FOR SPEAKERS: AN ILLUSTRATION
ABOUT…
Communication: One evening a man and his wife
called another couple to see what they were doing.
"Oh," said the other wife, "we’re just drinking coffee
and talking." As she hung up the phone, she
demanded, "Why don’t we ever do that? They’re
just drinking coffee and talking." Her husband said,
"So make a pot of coffee." They sat with their
freshly brewed coffee, just staring at each other in
silence. "Well, call them back," he directed, "and
find out what they’re talking about."

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Send us your Press Releases, News, and Ideas
Web forms located at:
http://www.womensministry.net/InputForms.htm
E-mail: ideas@womensministry.net
Fax: (405) 273-9336
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more information.
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wm HIGHLIGHT: HEARTS AT HOME
Hearts at Home is a ministry to mothers at home or
those that want to be. Hearts at Home produces
conferences that "professionalize" the career of
motherhood. The 1998 Midwest Regional
Conference alone hosted 5000 women! The 1999
Midwest Regional Conference (featuring Cheri
Keaggy) is scheduled March 12-13, 1999. To
receive a conference brochure or to be placed on a
mailing list: Hearts at Home 1-309-888-MOMS, 900
W. College, Normal, IL 61761 or look them up at
www.hearts-at-home.org, or email, hearts@dave-world.net . Tell them you
heard about them at
WomensMinistry.Net.

UPCOMING WOMENS MINISTRY EVENTS
1/26/99 - Womens Ministry Event, Oklahoma City
OK, BGCO Evangelism Conference... Especially for
Women
1/23/99 - Womens Ministry Event, Shreveport LA,
Willow Point Baptist
2/12-13/99 - Womens Ministry Event, Destin FL,
St. Andrews by-the-sea Episcopal Church
For more information, or to submit your Event
information, go to
http://www.womensministry.net/Events

EASY TO READ FORMAT??
If any of you are still having to scroll left or right to
read this newsletter please send us a quick e-mail
telling us which e-mail program you are using to
read your messages. We are still trying to debug this
problem for a few of you. Thanks a million. Send to
comments@womensministry.net.

NEXT ISSUE
wm Tip: Eliminating Killer Statements in your Team
More News and great Ideas and Resources

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